InternetResearcher lowers projections for online video ads (AP)

AP - Research company eMarketer is sharply reducing its spending projections for online video advertising, saying the market hasn't been as strong as the firm had previously estimated.

NEW YORK - Research company eMarketer is sharply reducing its spending projections for online video advertising, saying the market hasn't been as strong as the firm had previously estimated. Estimates that eMarketer expects to release Thursday show U.S. spending for online video advertising at $505 million in 2008, down from the $1.35 billion figure the firm circulated earlier. EMarketer still expects the market to grow in coming years, hitting $1.9 billion in 2011. But that is well below the $4.3 billion it had projected last summer for that year. David Hallerman, a senior analyst with eMarketer, said prospects for online video advertising remain strong, but eMarketer had overestimated past spending. Previous estimates, he said, were based on anecdotes and interviews with industry executives, but data on actual expenditures since released show eMarketer's estimates had been off. The Interactive Advertising Bureau, which has been issuing quarterly reports on U.S. advertising spending... [ Read more on www.yahoo.com ]

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Apple aims to broaden its distribution channels, while the U.S. retailer becomes the first outside Apple and AT&T to carry the ultrahot device.

InternetFacebook is online social networking king (AFP)

AFP - Industry figures available Wednesday show Facebook has dethroned MySpace to become the world's most popular social networking website.